“A unique and terrifying combination”
I specialize in UX content design and strategy. But I’ve got range, and you’ll benefit from everything I’ve ever worked on. I’ve been told I have a “unique and terrifying combination” of creativity and strategy.
Why work with me?
I’m really experienced
I’ve worked on a whole lot more than digital products, for many years. I’m comfortable leading collaborative work, even across departments and teams.
I can bring friends
When you work with me, you get access to a strong network of great people, in content and beyond. I can even bring a cross-functional team.
I’m an all-rounder
I’m not hung up on content titles and you aren’t either. I meet you where you are and together we’ll use content to drive the user experience.
I’m scrappy
I love mess, and I’ve seen it all. I don’t wait for the perfect conditions. We’ll use whatever resources we can find together. No judgement, I swear.
About Jane Ruffino
Jane is a research-driven UX content design consultant who has worked across a range of industries, including fintech, healthcare, mobility, HR tech, enterprise SaaS, travel tech, and retail, with clients across Europe and North America. She’s been a journalist, documentary producer, and professional development educator. She is passionate about storytelling, plain language, and strong collaboration.
Jane is also pursuing a PhD on the contemporary archaeology of the undersea fiber optic cable network, giving Character a strong foundation in infrastructure-related projects, and extremely niche information. Originally from Boston, Jane spent much of her early career in Ireland, and currently lives in Hägersten with her partner, daughter, and adorable dog Lusse.
You can find out more about her squiggly career path on LinkedIn.
Jane Ruffino
What people say
Lia Kiessling, Internet Society
“From the first moment I saw Jane's work, I never had doubts or worries about relationship management. Jane was attentive, open, and transparent regarding the people in the room. She can instantly build trust because not only is she a master designer, but she also sincerely believes the end product will be better if it's made together.
Jane is also a master facilitator. She is incredibly skilled at picking up on small details of what a person says, how they might feel, and what could help bring out their best in a conversation.
She is as humble as she is talented and deeply cares about what people bring to work and life. If you're open and honest with her about challenges, she will help you find a way through them with a confidence boost like you've never seen before. She has tremendous fun and overflows with empathy - a rare trait that boosts her natural talent even more.”
Marco Ortolani, Berghs School of Communication
“I was lucky to recruit Jane for a teaching job in 2019 when Berghs started to develop a UX Writing module for international professionals. The subject was a bit new back then and she was given full trust and a white canvas.
Jane turned this small idea into one of Berghs School of Communication's most attractive and successful international courses. She single-handedly designed, delivered, and improved it over a 3-year period of time, always pushing for a better and deeper learning experience, and growing a community around it.
Jane had a profound impact on the career of many talented professionals in this field, and she left a mark as an instructor and mentor at Berghs.
Ruslan Zaydullin, 30 Birds
“Jane is literally, without doubts, the best freelancer/external team member I've ever worked with in any field. Extremely professional, possessing a unique and terrifying combination of unlimited creativity and structured strategic thinking in everything she does. Jane is loyal, proactive, does not require any management whatsoever (will help you with that, if you're overloaded).
Her ideas, writing, results are A+ quality, with predictable delivery, taking into account your overall business strategy, marketing strategy, product & context. I couldn't recommend her enough and will be happy to work with her on any content design related projects anytime.
More importantly, Jane is also a fountain of hundreds of the funniest and most adventurous life stories. Don't miss your chance to listen to them! And be nice to her!”